Community Calendar

Be Found on Google -  Lisa Dubino, Digital Sales Executive, Sun Media Group is our Presenter 

80% of purchasing decisions start with an online search. Where does your business come up? Bring your laptop or tablet for a hands-on workshop. This seminar is targeted toward business professionals who have a business or service and want to improve their online search. Learn how to set up your Google My Business Page, why Google+ matters, how links affect your ranking, the importance of name, address, phone (NAP)  and putting search engine marketing (SEM) to use. Bonus material included!  

Be Found on Google

1.    How Google search works

2.    Search engine optimization

3.    Tips for promoting your website

4.    Search engine marketing

5.    Your website on multiple devices

Get Your Business on Google

1.    Search for your business

2.    Double check that you don’t already have a listing under a different email account!

3.    Is your business info complete?

4.    Select your business or add it

5.    Enter your business details

6.    Do you work from home - check box for “I deliver my goods and services to:”

7.    Verify your business

8.    Request a pin

A Tour of Google My Business

1.    Complete your business profile

2.    Edit business information

3.    Personalize your page

4.    Take note of sections: Share, Insights, Reviews, Ads

Resources:

1.    Create a free Google Account

2.    Webmaster Tools

3.    Google My Business

4.    Google Analytics

5.    Google Trends

6.    Google Alerts

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